Foci of interest: media law - law on competition - copyright - trademark law and protection of industrial property

Law on Competition

The subject of the law on competition is the behaviour of the companies operating in the market. As a rule, supply and demand should decide the price. However, it is often not the quality of a product or a service that gets a company a sizeable number of customers, but a particularly appealing type of advertising. Advertising is not infrequently designed such that it deliberately disparages and obstructs competitors or harasses the potential customer with so-called "spamming". Exploitation of the good standing of a company by a competitor surely is where you leave the bounds of healthy competition. You can fight such unfair practices.

Lawyer & journalist Olaf Kretzschmar will, given an unsuccessful written warning, apply for an interim injunction, with which you can speedily end the anti-competitive and damaging behaviour of the competitor. I shall review your advertising strategy for market conformity to protect you from a costly injunction of a competitor. Also your advertising and account development should be efficient, appealing and striking, but, above all, fair.

You may possibly have received a competitive injunction, with which a competitor in the market is drawing your attention to anti-competitive misconduct. Before signing the enclosed declaration to cease and desist, it must be determined whether the alleged behaviour is, in fact, contravening the rules of a fair competition. For it is not infrequent that the law on competition - particularly a chargeable injunction - is used as an instrument in cut-throat competition.

I shall, together with you, analyse the relevant alleged violation and show you how you can respond appropriately.

Call me. I am looking forward to a discussion.